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Marketing Manager North America (m/f/d)

Berlin
General
SeniorFull time
Languages
English - MasteryFrench - Mastery
Skills
MarketingSalesSocial MediaMediaMarketing AutomationmetricsHubspotAutomationDigital ChannelsPerformance Marketing

Description

Your mission

Make sure that Lengoo wins every single company with revenues of more than €250M in North Amercia by supercharging Sales opportunities in all stages with everything the enterprise marketing tool kit has to offer. As a Marketing Manager North America, you will work very closely with our CMO Alex and the Head of Brand Jonathan on the one hand and with the Enterprise Sales team on the other hand. You will dive deep into the different customer journeys of the diverse enterprise buying centers and you will work constantly on strategies as well as their execution and tracking to improve our funnel metrics of the Enterprise Sales pipeline in all stages.

Your responsibilities 

  • You will be responsible for all existing and new digital channels that generate leads at the top of the funnel in North America
  • You will give tailored support to our Enterprise Sales teams in North America to take the most critical hurdles in the buying journey 
  • You will constantly refine our persona definitions and the mapping of the customer journeys
  • You will make sure that all reporting is performed and yields actionable insights to keep improving our marketing efforts and our CPLs


Your profile 

  • You were responsible for marketing budgets with at least five-digit figures
  • You have experience in planning and executing marketing campaigns in Social Media, preferably LinkedIn
  • Ideally, you have experience in using marketing automation tools like HubSpot or Pardot to their full potential
  • You are fluent in English and French
  • You have 5+ years of work experience, ideally, in different Marketing fields


Why us? 

  • From day one, you will have the opportunity to take on responsibility in a young, energetic, and fast-growing start-up that is driving forward the latest developments in the machine learning sector.
  • Collaboration in an international team with flat hierarchies.
  • A beautiful office in the heart of Berlin with many great lunch spots, cafés, and bars.
  • Regular team events and team lunches.
  • Subsidized membership of the Urban Sports Club.
  • Free breakfast and fresh fruit.
  • We give you an extra day of holiday, on 24 December and 31 December you get half a day of holiday for free.